A case study in what not to do
A case study in what not to do.Lessons learned from an external communications disaster.
The first time Bidyanondo caught my eyes was in early 2020 when the non-profit organization, which was working with a bunch of volunteers, decided to recycle the election posters and make writing pads for school children. I was simply amazed by such creative ideation and innovative thinking and the grand way in which the organization challenged the norm.
Since then I have been following them, not as a critic but more as a fan. Their work during the Covid 19 pandemic was out of the ordinary and I felt proud to be able to contribute through whatever means I could towards their efforts.
However, their recent “errors” -- I would term the incident as errors -- and mis-management of a certain situat...